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Conversion optimization is good for your business. Odds are that you either aren’t doing it yet or have had a tough time getting your team on board. A lot of our readers have told us that they like the idea of conversion optimization, but they aren’t sure how to sell it within their teams. In…
A few months ago, I began walking a new path. It was a strange path at first, one that entailed changes to the way I understand the most holy of all entities, the internet. I slowly started seeing things. Things that were there all along, laying there, unnoticeable to my then innocent eyes. After spending my…