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No matter what it is you set out to do, it’s always useful to obtain the best possible set of tools you can put your hands on. This statement is especially true in online endeavors where cool, new solutions can be found every day for old and new problems. That is why we at Conversioner make…
Ecommerce optimization is a constant challenge of finding the right starting point, tracking and understanding the results. That is why when we set out to work with WallMonkeys we had a clear path in mind: identifying the consumer, optimizing user experience, designing a flow that suited our consumer and ultimately increasing revenues. Ecommerce Optimization –…
Surprisingly, competitive sports are much like conversion optimization. Whether you’re playing a sport or optimizing a web-site, you want to be the best you can be in order to increase conversion rate. While conversions might be points or goals in sports, they are purchases and downloads in conversion optimization. Here are some insights that we…
There are many elements to take into account when creating a pricing page. From strategy to messaging and finally the design, each element has an active and important role in converting visitors into paying customers. Below I have divided the building of a pricing page into 2 main categories: The strategy and the design. Each…
It’s that time of the year again when everyone rushes to sum up the year and plan for the next. So these past few weeks we’ve been working on getting as many numbers as possible to understand the current conversion optimization statistics. Understanding what marketers are doing, how shoppers are behaving, what devices people are…
The large penetration of smartphones has made email (and email marketing) a present and useful part of our lives, even better than instant messaging or SMS. Here are a few interesting statistics about email usage that demonstrate how important and prominent this form of communication has become in our lives: In 2013 there were over…
A few months ago, I began walking a new path. It was a strange path at first, one that entailed changes to the way I understand the most holy of all entities, the internet. I slowly started seeing things. Things that were there all along, laying there, unnoticeable to my then innocent eyes. After spending my…
We’ve all heard the phrase “you only have one chance to make a first impression”, this is even more true when it comes to mobile landing pages. At the most basic level a landing page is the first interaction a customer will have with your website. Getting that first impression right is critical. Earlier this…
